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Pharmacy Management: Essentials for All Practice Settings, 2e
| VI. Managing Value-Added Services > |
Chapter 24. Appraising the Need for Value-Added Services
Sections: Learning Objectives, Scenario, Chapter Questions, "Build It and They Will Come"?, Revisiting the Scenario, Applying the Business Planning Process to Pharmacy Services, Revisiting the Scenario, Evaluating the Market for Pharmacy Services, Revisiting the Scenario, Can a Pharmacy Meet the Needs of Consumers?, Revisiting the Scenario, Conclusion, Questions for Further Discussion, References, About the Author.
Topics Discussed: marketing; marketing principles; inventory management; merchandising; value-added pharmaceutical services.
Excerpt:
"After completing this chapter, students should be able to..."
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